When it comes to sneaker brands, there’s definitely a hierarchy of ‘cool’.At the top sits Adidas and Nike, whose sneakers aren’t just impressive from a performance perspective but are also prized as fashion accessories, too. Then you’ve got your ASICS, Reeboks and Under Armours of the world, which are respected but don’t command the same sort of hype that ‘the big two’ generate.Brooks sits somewhere down the bottom of the pile. If you only care about running, Brooks’ sneakers are great – but they’re not a brand that hypebeasts would line up around the block for if a new sneaker dropped. They’re the quintessential ‘dad shoe’ brand: comfortable, practical, but not stylish.Which makes their most recent sneaker release all the more surprising. Not only are they innovative from a technical and ergonomic perspective, but they look absolutely slick – so slick, we’re genuinely surprised that they’re not from a more mainstream or fashion-focused brand.Meet the Brooks Aurora-BL: sneakers so cool and futuristic they might just singlehandedly change the public perception of Brooks as a brand.

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From a technical perspective, the exciting thing about the Aurora-BLs is what their midsoles are made of: a material called DNA LOFT v3. DNA LOFT is Brook’s composite cushioning compound, comparable to Adidas’ boost technology or Asics’ FlyteFoam.DNA LOFT v3 takes Brooks’ already very comfy DNA LOFT technology and injects nitrogen into the midsole, making them even lighter and more durable. In this sense, you can think of the Aurora-BLs as a ‘halo shoe’ like Adidas’ Ultraboosts or Nike’s Epic Reacts (or even Air Max range, if you want to look back in time).RELATED: Looming ‘Environmental Catastrophe’ A Big Problem For Running Shoe IndustryBut it’s not just that halo shoe positioning that Brooks has cribbed from the big brands. It’s also their design language – in the best possible way. The Aurora-BLs’ considered colour scheme, translucent panels and clean look elevate them from something that’s purely performance-focused to something truly aspirational.Speaking of aspirational, they’ve also taken the lead from other brands and introduced a rather aspirational price. The Aurora-BLs are retailing for a hefty AU$350, which considering that Brooks is known as being a ‘value’ brand, is pretty ballsy.RELATED: The Difference Between $100 & $1,000 Sneakers, Explained By ExpertsAre the Aurora-BLs a sign that Brooks is evolving as a brand? Will their big gambit pay off? We’re not sure. All we know is that we’d be happy to wear these to Paris Fashion Week – because the coolest thing is being ahead of the curve.

Read Next

• ‘Erase Your Wallet’: Bizarre Louis Vuitton Accessory Has Fashion Fans Divided
• ‘One Of A Kind’ R.M. Williams Send Australia’s Concrete Cowboys Into A Spin

The post America's #1 'Dad Shoe' Brand Develops Surprisingly Futuristic Sneakers appeared first on DMARGE Australia.

We probably don’t need to stress how important a quality selection of dress and business shirts is for the modern gent. By quality, we mean both number of (encompassing colours and styles) and the actual quality of those shirts -– you don’t want them falling apart or looking well-aged during an important meeting now, would you?

But we get it, finding the perfect dress shirt, the créme de la créme of business attire, can be likened to the quest for the Holy Grail. It’s tricky and isn’t short of difficult to answer questions. But gents of Melbourne, we’re here to make that quest unquestionably easier, as we’ve scoured Melbourne’s streets looking for the absolute best in men’s shirting, finding the stores that don’t just give you the best selection when it comes to business and dress shirts, but the customer service to match.

Cecil

Cecil is one of Melbourne’s hidden gems of the tailored shirting scene. Their exacting service comes down to three core principles which focus on cut, construction and cloth. They use only the finest cloth from Thomas Mason and Sakota for their shirts, which are classically cut to ensure the perfect fit which caters to a customer’s preference of colour, weight and details. Their shirts aren’t exactly cheap, starting at $175, but the price of quality is always worth it.

Address: Shop 5, 1 Exhibition Street, Melbourne, 3000
Phone: 0412 915 153

Paul Smith

For quintessential and slightly eclectic British fashion, the only boutique you should be visiting is Paul Smith. Sir Paul rarely produces a bad suit and punters can expect the same from the shirt collection. The brand offers different ranges to cater for medium to high-end buyers, with tailored-fit shirts availalbe in a range of colours and many of which rock the company’s signature multi-stripe print on the inner cuff. With Paul Smith’s signature linings and other finer offerings, men can rest assured they’ll walk out of the store looking a million times better.

Address: 120 Collins Street, Melbourne, 3000
Phone: 03 9639 3110

Godwin Charli

Godwin Charli is your local destination for all things in fine threads. The brand’s attention to fit, sophisticated styling and subtle detailing also makes its way into men’s shirting. Godwin Charli regards the production of garments as a work of art, using only the best materials combined with intrinsic tailoring to capture each client’s unique individuality. And because it’s local, you’ll feel a sense of patriotism and pride every time you look in the mirror.

Address: Level 2/165 Flinders Lane, Melbourne, 3000
Phone: 0429 539 823

M.J Bale

M.J Bale is the epitome of a true gentleman’s shop, with their stores exuding exquisite class from top to bottom. Their shirts are second to none when it comes to quality and value, with each product being made from the finest cotton available. They have six shirt collections to choose from – Blue Label, Classic, Collection, Business, Casual and Formal/Tuxedo – all of which have different materials and styles to suit certain occasions.

But if you’re looking for a slim shirt that fits in all of the right places, M.J Bale is the way to go as they even stock exclusive Samurai shirts – a skinny fit style constructed with back darts to show off your waist and torso. Talk about fancy.

Address: Shop RL 1.08, Level 1/260 Collins Street, Melbourne, 3000
Phone: 03 9663 1462

David Jones

David Jones is Australia’s oldest and, therefore, longest-running department store. There’s a reason it’s remained successful for so long: the brands stocked and the service provided. That’s certainly the case for men’s shirts, with a number of mid-range to high-end luxury brands all to be found under one roof. With an even greater selection to be found online, we can’t imagine it will be hard for you to find some shirts that can call your wardrobe home.

Address: 310 Bourke Street, Melbourne, 3000
Phone: 13 33 57

Arthur Galan

One of Melbourne’s most popular establishments in shirting is Arthur Galan. The menswear line started life back in 1998 and has since built a solid reputation over the years for its paisley shirts which exude both modernity and masculine assertiveness. What the brand pitches itself on today is Arthur Galan’s signature style, cut and quality as well as superior fabrics.

Address: 568 Chapel Street, South Yarra, 3141
Phone: 03 9827 7222

Incu

Incu has slowly grown into an Australian establishment for the world’s most sought after labels under one roof. Brothers Vincent and Brian who started Incu in Sydney are a knowledgeable pair, always on the lookout for emerging brands to introduce into the Australian menswear scene.

Because of this, they also happen to stock some of the coolest shirts available around town with brands such as Comme Des Garcons, Kloke, Maison Kitsune, Vanishing Elephant and Saturdays NYC just to name a few.

Address: Shop ACL, Albert Coates Lane, Melbourne, 3000
Phone: 03 9654 4725

T.M Lewin

T.M Lewin has one of the largest selections of shirts most will ever see, all of which ooze quality and luxury. You won’t be at a loss for options in this store as they stock everything in shirting from formal shirts, casual shirts, business shirts, non-iron shirts and evening shirts. 

What’s even better is that their formal shirts come in four different fits – regular, slim, fitted and super fitted, ensuring that no matter your build they have the right shirt for you. Their online store also has a blog section that provides more advice on their clothing, which is a nice touch.

Address: 365 Collins Street, Melbourne, 3000
Phone: 03 9670 1898

Calibre

If you combine traditional classicism with contemporary Australian tailoring, you’ll get Calibre. Since launching its premium boutique more than twenty years ago, the brand has skyrocketed in popularity thanks to a range of luxurious shirts and sharp suits.

Calibre shirts are available both in a tailored or slim fit, alongside designs like a classic pinstripe, check shirt, paisley patterned and crisp white. Their online store also has free shipping within Australia which is always a tick in every man’s books.

Address: Melbourne Central, 222/300 Lonsdale Street, Melbourne, 3000
Phone: 03 9650 9443

Rodd & Gunn

Rodd & Gunn takes inspiration from New Zealand’s picturesque landscapes, boasting traditional designs imbued with a contemporary modern feel. The label suits the modern man looking for a simple shirt that is both subtle in colour and style, but versatile enough to use in any occasion. Their entire range is sourced from premium Italian fabrics that are durable enough to stand the test of time.

Address: Level 1/260 Collins Street, Melbourne, 3000
Phone: 03 9639 3877

Peter Jackson

Peter Jackson has been revolutionising the menswear space since 1948, a testament to their rich history of producing garments that represent value both in price and quality. The clothier strives to use only the finest fabrics from around the world to produce shirts you’ll want to be seen in and ones that will give you the confidence to own the boardroom, all without paying out a crazy sum of money. 

The company’s range comprises patterned, plain and coloured shirts, all of which are offered in tailored fits to ensure you’ll be looking your best.

Address: 420 Bourke Street, Melbourne, 3000
Phone: 03 9670 9132

Read Next

• Best Suit Shops In Melbourne
• Melbourne’s Best Menswear Shops

The post A Guide To Melbourne Best Shirt Stores appeared first on DMARGE Australia.

Wimbledon is back! And to celebrate the occasion, its favourite son, Roger Federer, has picked up a new watch.The 39-year-old Swiss legend has had a tough 2021 so far. Federer has bowed out of the Australian Open as well as a number of ATP Tour events – he withdrew from the French Open in the fourth round, and only recorded fairly average performances at the Qatar, Geneva and Halle Opens.But he seems in good spirits ahead of the world’s most prestigious tennis tournament, especially if his wrist candy is anything to go by.The Rolex ambassador was spotted fronting a Wimbledon press conference wearing a Rolex Oyster Perpetual 41 with a striking yellow dial (ref. 124300-0004) that immediately makes one think of the bright yellow of a tennis ball. A fitting horological pickup, then.

Rolex made a splash last year when they introduced a wide range of colourful lacquered enamel dials to the Oyster Perpetual collection, ranging from candy pink to turquoise blue and of course, this eye-catching yellow.It’s not the first time Rolex has experimented with colourful dials like this. Back in the 70s and 80s, Rolex offered a similar selection of colourful options, which they termed ‘Lacquered Stella’ dials. These modern renditions are also often called ‘Stella dials’ by Rolex fans because of this.“The irony is that Stella models weren’t popular during the time Rolex produced them… In some cases, Stella dials were even replaced by conventional or other dials. Rolex allegedly destroyed batches of Stella dials as they were unsellable, one reason why they are so rare today,” watchtime.me explains.RELATED: Heartwarming Moment Man Discovers Staggering Value Of Late Father’s Rolex Submariner

 

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Federer holds the record for most singles titles won at Wimbledon (8) and shares the record with Swedish champ Björn Borg for most consecutive wins with 5 (Borg from 1976-1980 and Federer 2003-2007).Federer has been seeded 6th for this year’s Wimbledon Championships. Despite this, he’s actually been placed in the bottom half of the draw – but will have to potentially overcome Daniil Medvedev and Alexander Zverev if he wishes to reach a 13th Wimbledon final, the ATP Tour’s official website relates.His first game will be against France’s Adrian Mannarino tonight at 11:45pm AEST.

Read Next

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• Benedict Cumberbatch’s New Jaeger-LeCoultre Is The Ideal Gentleman’s Watch

The post Roger Federer Celebrates Wimbledon Return With New Tennis-Inspired Rolex appeared first on DMARGE Australia.

When we’re all vaccinated and back to normal, will 2020 and 2021 just seem like a bad dream? That’s what many anxious travellers around the globe are crossing their fingers for (and praying to The Gods Of Neck Pillows will be the case).

Though our dilemma pales in relation to the difficulties currently being faced by those with loved ones overseas, or those in countries ill-equipped to deal with the pandemic, not being able to travel has Australians accustomed to frequent flying frothing with even greater FOMO than usual.

Enter: the following photo, which DMARGE recently found on Instagram, of a world-famous beach known for the sun’s rays entering its doors on sunset.

 

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Dialling up your wanderlust to 11, this image, taken in Italy’s Arcomagno beach, in the town of San Nicola Arcella (which is part of the Calabria region, in Italy’s southern peninsula, separated from Sicily by the Strait of Messina), shows a couple heading out to sea on a stand-up paddleboard.

They appear to be doing so during some heavenly golden hour of light.

The image was reposted on May the 12th by Instagram account @whereinitaly. The original photographer is Instagram user (and Italian photographer) @giuseppe_vottari.

Underneath @whereinitaly’s post, Instagram users from all around the world commented, expressing how they missed travelling, and their plans to visit Arcomagno (either for the first time, or again).

“Toch een keer naar het zuiden,” one follower wrote.

“Once again to the south.”

Another wrote: “Não me canso de admirar as belezas incríveis da Mãe Natureza. Mesmo através de vídeos. É de encher os olhos e a alma. Maravilhas.”

“I never get tired of admiring the incredible beauties of Mother Nature. Even through videos. It fills the eyes and the soul. Wonders.”

“Che bello” (very beautiful) wrote another.

Various other users tagged their friends.

This is not an isolated incident. Under other images of Arcomagno, like the one below, users keep commenting along similar themes.

 

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“Just the summer everyone is craving,” one user wrote underneath the above photo, taken by @carlo_audino and reposted by @ig_calabria.

The gentle lapping of the crystal blue Ionian and Tyrrhenian Seas have entranced travellers for decades. But now that travelling to Italy’s boot is off-limits to Australians (who are currently banned by their own government from travelling overseas) their allure, and the allure of similarly far-flung places, has only increased.

 

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RELATED: Incredible Photos Australians Really Shouldn’t Look At If They Miss Travelling

The eye-halting photos you can see above, then, provide a timely reminder of what we can all look forward to again once we all get vaccinated and back to normal, whenever that may be.

The topic of how many Australians need to be vaccinated (or had the chance to get vaccinated) before international travel resumes to any significant degree down under is still being hotly debated. You can read more about that here.

Read Next

• Photo Shows Why Australians Shouldn’t Romanticise Overseas Holiday Destinations
• Photo ‘You Won’t Believe Is In Australia’ Blows Minds Down Under

The post Incredible Italy Photo Shows What We Can Look Forward To When International Travel Resumes appeared first on DMARGE Australia.

Sydney is simultaneously one of the bleakest and most attractive places in the world to buy a house. Why? It’s desirable, with many of its suburbs providing a lifestyle not many urban centres on the globe can claim. It’s also expensive, however, and for many years has been the priciest place to buy a house in Australia (even though there have been moments here and there where it has been temporarily edged out).It has just been dethroned by Byron Bay though – an Instagram Hippie paradise some 8 hours drive north.

 

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That’s according to realestate.com.au. As the publication reported this morning: “Byron Bay has vaulted above Sydney to become the nation’s most expensive major housing market after prices nearly doubled in just one year.”The median price in Byron Bay was about $1.42 million last year, realestate.com.au claims, but has since jumped to $2.7 million.This Alex Honnold like climbing speed makes Byron Bay the fastest growing regional market in Australia.

 

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Realestate.com.au statistics also show that prices in Byron have overtaken prices in Sydney. Sydney has a median house price of $1.2 million, according to realestate.com.au – $1.5 million less than Byron Bay’s current median price of $2.7 million.That said, as realestate.com.au points out, parts of Sydney, like the eastern suburbs and lower north shore, remain more expensive than Byron Bay (when excluding the rest of Sydney).Many attribute Byron Bay’s increasing prices to the arrival of celebrity buyers to the region. The Hemsworths, Zac Efron and Matt Damon, to name a few, have all bought multi-million dollar houses in Byron in recent years.RELATED: Byron Bay Steals Sydney’s ‘Los Angeles Of Australia’ Mantle With Controversial Netflix SeriesAs DMARGE reported in April, high-end Byron Bay Airbnb prices are now rivalling the prices of dream Hollywood Airbnb villas. So perhaps – given it’s cheaper to buy a house in Byron Bay rather than rent a top-end Airbnb for 6 months – it’s no surprise house prices are being driven up.As we reported in April, staying for two months at The Range – a 12 guest, 5 bedroom, 9 bed, 5.5 bath monument to luxury in the Byron Bay hills – will cost you about half a million dollars.This equates to more than two million dollars for an eight-month stay – a pile of dollars with which you could instead buy a house (if you’re a celebrity regularly in Australia for holidays or movie shoots)…Another factor driving up Bryon Bay house prices is the great migration that has occurred since the pandemic, with many city dwellers from places like Sydney and Melbourne opting for a sea change, with remote working becoming more socially acceptable.

 

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Many young people cite becoming burnt out by the fast pace of city life and are fleeing to places like Byron Bay in an attempt to soothe their soul (and work on more creative pursuits). Likewise, many people in their late 50s and early 60s are choosing to enjoy a semi-retirement in the Byron and Byron adjacent areas.RELATED: I Moved To Byron Bay: Here’s What I Discovered In My First 30 Days Of Being A Cliche Byron Bay has also, realestate.com.au reports, seen steadily increasing rental prices, with its median rent price, for a unit, standing at about $600 per week.Though this is great for real estate agents, it comes at a social price. As the ABC reports, the rise of Airbnb and holiday letting has contributed to the Byron Bay region’s homelessness issues.Domain has also reported on the strained market and the risk of residents being priced out.As for Sydney, it’s still far from cheap to buy a house there either.

 

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As The Daily Mail reported in 2020, “Sydneysiders need to stump up more than half of their salary every month to pay for the average $4,147 a month mortgage repayments, making it far out of reach for most people.”

“This means a full-time worker paying a mortgage in Sydney and earning the average state income would be left with just $1,271 a month to survive.”

In 2021 this remains much the same. In the last 12 months, Sydney has seen all sorts of record-breaking sales, from incredible 20 million dollar apartment sales in Bondi to inner-city hoarder houses selling for mind-blowing sums.It appears our ‘money is cheap’ philosophy isn’t going anywhere anytime soon. The question, then, is if and when the house of cards will ever fall down (for more on that, see below).

Read Next

• Australia’s ‘Money Is Cheap’ Philosophy A Financial Iceberg In The Making
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The post Byron Bay’s Median House Price Is Higher Than Sydney’s appeared first on DMARGE Australia.

The only thing Travis Scott loves more than shouting “IT’S LIT” in his songs is the Mercedes-Benz G-Class, better known as the G-Wagen.The rapper, style icon and would-be perfumier owns multiple examples of the unsubtle German military vehicle-turned-status SUV symbol, both of which are convertibles: a ‘regular’ two-door G-Class Cabriolet and a four-door Mercedes-Maybach G 650 Landaulet, both of which are wrapped in his favourite colour, mocha brown.Now it seems he’s completed the convertible G-Wagen trifecta. ‘La Flame’ was spotted cruising the streets of Paris in a Brabus G 500 that’s certainly excited both hip-hop and hardcore off-road fans alike… And probably disgusted a few snooty Parisians, no doubt.RELATED: The Awkward Social Media Mistake Every Tourist Makes In ParisBrabus, of course, is a German tuning company house that specializes in Mercedes-Benz vehicles specifically (which includes Smart cars and Maybachs). They’re to Mercs what Alpina is to BMW or RUF is to Porsche.

Scott’s G-Wagen looks like it’s sporting Brabus’ “Widestar” package, although it’s an older version of the body kit (with lower triple light clusters and an offset parking sensor as opposed to the current Widestar’s more vascular look). That would lead us to believe this is perhaps not a new G-Class, but rather one that’s a few years old – likely a 2014 model.If that’s the case, it likely packs a naturally-aspirated petrol V8 that’s been tweaked by Brabus to produce around 339kW and 614Nm of torque (a 121kW and 158Nm increase over stock, which is rather impressive). The Widestar package is more focused on comfort than other Brabus packages but that’s still plenty of aggression.RELATED: Australia’s Most Iconic Engine Is An Endangered SpeciesScott’s in the City of Lights for Paris Fashion Week, as he’s teamed up with French grand couturier Christian Dior for their summer 2022 collection, lending his iconoclastic Western-inspired aesthetic (and star power) to the proceedings. Check out this hilarious video of Scott attempting to sew some Dior of his own at the brand’s atelier.

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The Cactus Jack x Dior collection, as some are already calling it, includes apparel, accessories and most notably, sneakers – including a new style known as the B713s, which resemble early 00’s skate shoes.G-Wagens, fancy clothes, living it up in Paris… Kanye would be proud of his protégé, surely.

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The post Travis Scott Causes Chaos At Paris Fashion Week Driving Germany’s Most Aggressive SUV appeared first on DMARGE Australia.

When the pandemic first started to majorly impact international air travel, many airlines decided to park their unused planes in desert storage. For example, many Asian airlines like Cathay Pacific and Singapore Airlines are storing their jumbos in Alice Springs.Many planes end up in desert ‘boneyards’ at the end of their career, too. But despite Russia’s enormous size, the country has few genuine deserts where you’d store decommissioned aircraft – indeed, many aircraft end up in urban environments, quietly decaying out in the suburbs.@_klary, a Russian journalist and drone pilot, has shared some remarkable drone shots of Eastern European boneyards filled with all sorts of obscure aircraft from the former Soviet Union – planes that many Westerners may have never had the chance to fly in or even see (other than maybe in some Reagan-era fearmongering news bulletin).

 

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Take this bird’s eye view he shared of an urban boneyard in the village of Grushino in eastern Ukraine. Soviet-era fighter jets like Sukhoi Su-34s and Mikoyan MiG-29s can be seen parked haphazardly in an abandoned lot, alongside smaller ‘trainer’ aircraft and a passenger jet that has ‘CCCP’ (i.e. ‘USSR’) emblazoned on its wings.It serves as a poignant reminder of the perils of the Cold War when the USA and the USSR were locked in an ever-escalating arms race for world domination – as well as how drastically the collapse of the Soviet Union continues to shape daily life and politics in the former Eastern Bloc.RELATED: Unlikely New Country Keeping Cuba’s Tourism Industry Alive

 

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In a world where air travel is largely dominated by Boeing and Airbus’ planes, it’s easy to forget that the USSR (and later Russia) had its own ecosystem of passenger jets: like these Tupolev and Ilyushin planes @_klary captured in Moscow.Perhaps the most striking photo he’s ever taken is of this abandoned Antonov An-24 turboprop that’s literally had a hotel built around it, just off the M4 “Don” highway. Our intrepid drone pilot explains that “the owners of the hotel for truckers decided to make it different from the others.”Different is indeed the operative term…RELATED: The Weirdest Communist Cars You Never Knew Existed

 

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If you thought Russian fighter planes was the scariest thing you could see with a drone, check out this Australian photographer who specialises in capturing footage of sharks near your favourite beaches…

Read Next

• Qatar Airways’ ‘Ascendent’ New Business Class Takes To The Skies For The First Time
• ‘Unbelievable’ Etihad Experience Leaves Economy Passenger Furious

The post Russian Drone Pilot Uncovers Rare View Of Soviet Union Aircraft 'Boneyards' appeared first on DMARGE Australia.

Sergio Ramos is known for giving the world’s best strikers (see: Salah) nightmares. But he has just taken to Instagram to share a video that may give the world’s weedy leg owners sweet dreams (or at least, something to aspire to).The video? It involves Ramos grimacing through some remarkable sprints (then swaggering a little afterwards) while using a svelte looking black belt attached to a machine called Battle 4 Run, set to the tune of Trinix’ Sweet Dreams.

 

 

 

 

 

 

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A post shared by Sergio Ramos (@sergioramos)

“Trabajo de fuerza, resistencia, velocidad… rendimiento. Una máquina, muchas posibilidades,” Ramos captioned the post.

“Strength, resistance, speed and performance training and more. One machine, so many options.”

Battle4Run claims to be “the optimal solution for functional strength training – improving muscle strength and coordination in an integrative approach.”RELATED: Cristiano Ronaldo’s Latest Workouts Show You How To Kill Your Chicken Legs For GoodNot only does it measure your power but Battle4Run “builds strength through the every-day movements that we use in real-life and sports routines,” its website states.

“By adding resistance to elemental actions like sprinting, direction changes, pulling, and pushing, the Battle4Run takes functional training beyond anything you have ever experienced”

Benefits include maximum strength, explosive power, and fatigue resistance. Side effects include looking like Captain Underpants.Seeing as Ramos is probably still a little heartbroken after failed negotiations resulted in him having to leave Real Madrid, we’ll give him a free pass this time. Also: he looks damn good and we’re probably just jealous.Fans were quick to praise Ramos’ post, despite its (likely) promotional nature.Entrepreneur @ulissesworld wrote: “Always working.”Instagram account @433 wrote: “No days off.”Lots of prayer hands and strong arm emojis rolled in from all corners as well.If you, like us, are the not so proud owner of a set of chicken legs, this is one way to go about turning them into elephant trunks.

The post Sergio Ramos Chastity Belt Workout Could Be Your Ticket To Killing Chicken Legs appeared first on DMARGE Australia.

Jeans are an absolute must-have in any man’s wardrobe and have been ever since one Levis Strauss created the first indigo pair way back in the 1800s. But because of their sheer popularity, pretty much any clothing brand you can think of will have their own pairs, no matter the price point.

Gone too, are the days of the regular fit. With everyone wanting to show off their individuality and adjust their look on the whim, there is now a huge variety of fits, from slim to skinny to tapered. And don’t even get us started on the various washes and thicknesses of denim fabric.

With so much choice, buying a pair of jeans can only really be done effectively in person, meaning you need to visit either a dedicated jeans store or a store that stocks a strong selection of denim. Fortunately, Sydney is home to its fair share, and we’ve rounded up the very best, encompassing both individual brands and more generalised stores that stock a range of well-known denim designers.

A.P.C

2/406-410 Crown St, Surry Hills

Sydney’s first A.P.C store was a long time coming and it only took the combined efforts of Incu founders Brian and Vincent Wu to bring it to our shores. A.P.C stocks the most contemporary in men’s fashion including a fine selection of high-quality denim as seen on celebrities around the world. Be prepared to drop a serious wad of cash at this place if you’re a modern purveyor in the streetwear game. Their store also looks the business, designed by Laurent Deroo Architecte in collaboration with Akin Creative.

Brands: A.P.C

Annex Bondi

Shop 8, The Beach House, 178 Campbell Parade, Bondi Beach 

Annex, located in sunny Bondi Beach doesn’t just do slick leather wares for men. The crew also stock a small but very cool and unique selection of premium denim for the urban purveyor of style. Think black or cement washed jeans with cool summer vibes in both standard and distressed finishes. More importantly, though, the Annex range promises optimum fit and construction using Turkish fabrics paired with Australian manufacturing.

Brands: The Annex

Neuw Service Store

84 Oxford Street, Darlinghurst

When three masterminds of denim get together to open a concept store, it’s time to take a closer look. Born as the brainchild of three labels including Rolla’s, Neuw and Abrand, the concept space allows for customers to peruse through the fine selection of jeans in a cool textiles factory space. Alterations? You got it. The guys have a dedicated in-house seamstress manning the machines on weekends to offer up free alterations for your purchase.

Brands: Rolla’s, Neuw, Abrand

Incu

RG19-20, The Galeries, 500 George St

Incu in Sydney has become an establishment for fashion-forward men for well over a decade. Today they’re one of the finest driving forces behind emerging local labels alongside some of the world’s most sought after. Brothers Brian and Vincent Wu have carefully curated their clothes in their stores to ensure simplicity, wearability and practicality speak louder than labels. Their denim range is extensive with Acne Studios, Saturdays NYC, A.P.C and Paul Smith all under one roof.

Brands: Acne Studios, Saturdays NYC, A.P.C, Paul Smith

General Pants

Shop 1014 Westfield Pitt Street Mall 

General Pants is the way to go if you prefer having a wider selection of jeans to choose from. Here you’ll find all kinds of fit – from skinny, slim, straight and relaxed. They even have a huge range of black denim as well if you’re opting to give your legs a slimmer look for the winter. Price range is within the $100 – $200 margin, but their online store has free express delivery for orders over $75 so it should be on your doorstep in no time at all.

Brands: Dr Denim, Insight, Ksubi, Lee, Levi’s, Neuw, Nudie Jeans Co, Rollas, Standard, Wrangler

Diesel

G16/412-414, MidCity Shopping Centre, George St, Sydney

The iconic Italian brand now lives in Sydney thanks to the standalone Pitt Street store which resides in the equally iconic Strand Arcade. Inside you’ll find the label’s signature rugged denim with all of the sophistication of a Russell & George design. For the gazers, the store even features a centrepiece called the ‘denim temple’, a central concrete sarcophagus clad in glass and gold leaf highlighting the craftsmanship of Diesel products. If it’s luxury denim you’re after this is a definite drop for those in Sydney.

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The post Sydney Jeans Stores Where You'll Find The Sharpest Denim To Rock appeared first on DMARGE Australia.